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Strategic Planning Frequently Asked Questions and Answers


How Many Strategic Goals Should Be Included In The Strategic Plan?

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So, how many strategic goals should be included? It's a little like asking how tall you need to be, and the answer to that question is: "tall enough so your feet touch the ground".

Generally about six to eight strategic goals should be fine. The reason why we limit them is to force people, during the strategic planning process to identify the important, critical goals. And, push people into defining goals that are not too specific, since very specific goals are more appropriate in yearly operational planning.

Of course, it's up to you. Few strategic goals make the strategic plan clearer and easier to understand, and less overwhelming.


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