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When Good Companies Do Bad Things

 By Peter Schwartz - A good reputation is certainly an asset for any company, but to a public that has raised its expectations of business' responsibility to society, being good just isn't good enough. (Added: 7-Feb-2002 Hits: 1362 )

The Civil Corporation: The New Economy of Corporate Citizenship

 By Simon Zadek - Explores how far businesses can and should improve their social and environmental performance, arguing that corporate citizenship emerges from the New Economy dynamics, and relating it to learning, knowledge and innovation. The book sets out practical issues for business (Added: 7-Feb-2002 Hits: 1186 )

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